7 Common Myths About Besan (and the Truth Behind Them) | 10on10Foods

When shopping online for besan, you’ve probably come across labels like Organic Besan, Natural Besan, and Pure Besan.
They all sound healthy, but here’s the question most buyers ask — what’s the real difference between organic and pure besan?

The answer lies in how the flour is sourced, when it’s milled, and what’s added (or not added) before it reaches your plate.

Let’s dive into the science, nutrition, and taste behind Organic vs. Pure Besan, and why the latter — especially Stone-Milled Besan from 10on10Foods — is changing how modern families buy flour online.

What Exactly Is Organic Besan?

Organic Besan is made from chickpeas (gram) grown without synthetic fertilizers, pesticides, or genetically modified seeds.
It’s a great start for anyone looking to reduce chemical exposure and support eco-friendly farming.

However, organic certification covers how the crop is grown, not how the flour is processed or stored.

Most large-scale brands purchase organic chickpeas in bulk, grind them using high-speed steel rollers, and store the flour for months to meet retail demand. During this period, besan gradually loses:

  • Up to 25% of its natural antioxidants

  • About 20–30% of its aroma and oils

  • Most of its moisture and freshness

So, while organic besan is chemical-free, it isn’t always fresh or nutrient-rich.

What Makes Pure Besan Different?

Now let’s talk about Pure Besan — the kind crafted the traditional way at 10on10Foods.

Pure Besan is made using premium chickpeas, stone-milled only after you place your order.
This ensures every pack is freshly ground, naturally aromatic, and full of nutrients.

Unlike mass-produced flours, Pure Besan contains:

  • Zero additives or preservatives

  • No bleaching agents

  • No mixing with cheaper flours

It’s also a 100% Gluten-Free Gram Flour, perfect for those with gluten sensitivity or anyone aiming for clean, balanced eating.

Did You Know? Freshly stone-milled flours retain up to 40% more micronutrients than industrially processed flours (Journal of Food Science, 2022).

The Power of Stone-Milled Besan

At 10on10Foods, every batch of Stone-Milled Besan is ground slowly using traditional stone chakki methods.

Unlike modern steel rollers that spin at high RPMs and generate heat, stone milling keeps the temperature low, preserving delicate nutrients and natural oils.

Here’s why that matters:

Feature Stone-Milled Besan (10on10Foods) Machine-Milled Besan
Milling Speed Slow (low RPM) Fast (high RPM)
Temperature Cool, nutrient-safe Hot, nutrient-loss
Texture Coarse & natural Fine & over-processed
Shelf Life Naturally stable Chemically extended
Additives None Often used to maintain color

The slow, circular grinding motion also releases a richer, nuttier aroma and gives Pure Besan its signature golden-yellow hue — something no machine can replicate.

That’s why chefs and home cooks alike prefer Stone-Milled Besan for authentic Indian recipes like pakoras, dhoklas, kadhi, and besan chilla.

Pure Besan vs. Organic Besan: The Key Differences

Aspect Organic Besan Pure Besan (10on10Foods)
Farming Pesticide-free farming Premium quality chickpeas
Milling Often industrial, high heat Traditional stone milling
Freshness Milled in bulk Ground after order
Shelf Life 6–12 months 30–45 days (naturally fresh)
Nutrition May degrade over storage Maximum retention
Additives Sometimes added for stability None
Gluten-Free Not always 100% Gluten-Free Gram Flour

Takeaway:
Organic focuses on farming, while pure focuses on processing.
For your family’s health, both matter — but if freshness and nutrition are priorities, Pure Besan wins every time.

Nutritional Benefits of Pure, Stone-Milled Besan

When you choose Pure Besan, you’re not just choosing flour — you’re choosing better nutrition.

1. High in Protein

Chickpeas are naturally rich in plant protein — ideal for vegetarians and fitness enthusiasts.
Every 100g serving of 10on10Foods Pure Besan contains about 22g of protein, helping build strength and aid recovery.

2. Excellent Source of Fibre

The stone-milling process keeps the natural husk intact, providing more fibre than machine-milled alternatives.
Fibre promotes satiety, improves digestion, and helps maintain a healthy weight.

3. Gluten-Free Goodness

Unlike wheat-based flours, Gluten-Free Gram Flour is easy to digest and suitable for those with gluten intolerance.

4. Low Glycemic Index (GI)

Pure Besan has a low GI, which helps regulate blood sugar levels and supports sustained energy.

5. Rich in Vitamins and Minerals

Fresh besan naturally contains B vitamins, folate, magnesium, and iron — all essential for daily vitality.

How to Use Pure Besan in Your Daily Meals

Pure Besan is one of the most versatile flours in Indian kitchens.
Here are simple, everyday ways to enjoy its benefits:

  • Morning: Make soft, protein-rich besan chillas with grated vegetables.

  • Lunch: Whisk besan into your kadhi or use it as a thickener for gravies.

  • Snacks: Try crispy pakoras or baked besan chips for guilt-free snacking.

  • Dessert: Prepare besan ladoos or halwa for festive indulgence.

Because it’s stone-milled, 10on10Foods Besan absorbs flavors beautifully and gives food a natural golden color and texture.

Shopping Guide: How to Choose the Right Besan Online

Online grocery shelves can be confusing. Follow these quick steps to make sure you’re getting real, fresh besan:

  1. Check the Milling Method:
    Look for brands that specify stone-milled or chakki-ground flour.

  2. Read the Ingredient List:
    It should contain only 100% chickpeas — nothing else.

  3. Verify the Freshness:
    Avoid products with unusually long shelf lives.

  4. Look for Transparency:
    Genuine brands like 10on10Foods clearly mention freshly milled after order.

  5. Prioritize Packaging:
    Choose resealable, airtight packs to preserve freshness.

Why Buy 10on10Foods Pure Besan Online

Here’s what makes 10on10Foods Pure, Stone-Milled Besan stand out in the crowded market:

  • Freshly Milled to Order: Ground only after your purchase, not before.

  • Stone-Milled Perfection: Preserves natural oils and minerals.

  • 100% Pure: No additives, no preservatives, no hidden flours.

  • Naturally Gluten-Free Gram Flour: Safe for gluten-sensitive diets.

  • Delivered Fresh: Reaches your doorstep within 48 hours of milling.

Action Step: Visit 10on10foods.com → Select Pure Stone-Milled Besan → Place your order → Get freshly ground flour delivered home.

Customer Insights: Why People Are Switching to Pure Besan

More health-conscious shoppers are choosing stone-milled flours for a reason.
According to a 2024 survey by Mintel India, 68% of online grocery buyers prefer “freshly milled or minimally processed” products over packaged alternatives.

Customers of 10on10Foods report:

  • Better flavor retention in snacks and sweets

  • Improved digestion

  • No allergic reactions from gluten contamination

  • Longer-lasting freshness even after opening the pack

Conclusion

The difference between Organic Besan and Pure Besan comes down to freshness and milling.
Organic ensures the crop is clean; pure ensures your flour stays natural and nutrient-rich.

When freshly stone-milled from 100% chickpeas, Pure Besan becomes a powerhouse of plant-based protein, fibre, and authentic taste.

So if you’re looking for flour that’s as clean as it is wholesome, 10on10Foods Stone-Milled Besan is your best choice — fresh, gluten-free, and made the traditional way for modern kitchens.

Order now and taste the real difference of pure, freshly ground goodness.

Order 10on10Foods Pure Besan in just 1 step - Available now on Flipkart and Amazon!

Flipkart  -  https://www.flipkart.com/10on10foods-besan/p/itm8e80d446533ff
Amazon –  https://amzn.in/d/9VQdWp3

FAQs About Pure Besan

1. What is the difference between Organic and Pure Besan?
Organic refers to how chickpeas are grown, while pure refers to how the flour is processed — freshly stone-milled and additive-free.

2. Is Pure Besan gluten-free?
Yes, 10on10Foods Pure Besan is a 100% Gluten-Free Gram Flour, ideal for gluten-sensitive individuals.

3. How long does Pure Besan stay fresh?
Because it’s stone-milled to order, it stays fresh for 30–45 days when stored in an airtight container.

4. Why is Stone-Milled Besan better?
Stone milling retains nutrients, oils, and natural flavor that are often lost in machine milling.

5. Where can I buy Pure Besan online?
You can order freshly milled 10on10Foods Pure Besan directly from 10on10foods.com for fast, fresh home delivery.

Read More – Stone-Ground Jowar Flour: A High-Energy Gluten-Free Superfood | 10on10Foods

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