The mass and the media communication no longer refer to ordinary journalism practice or a journalist anchoring news. It is a dynamic discipline in the modern world, which has been triggered by technology, innovation, and imagination. Mass communication has significantly broadened its scope, evolving from traditional journalism to digital journalism, content creation, podcasting and public relations. This is a career with unrivaled experiences with respect to gaining knowledge and career potential for students who love storytelling, graphics, writing and marketing.
This blog will look into the current trends that have been used in mass and media communication, the top BJMC and journalism colleges in Delhi NCR, career opportunities and why this line is becoming so quick to fly off.
Table of Contents
- What is Mass and Media communication?
- Latest Trends in Mass and Media Communication
- Why choose mass and media communication
- Top courses offered in mass and media communication
- Best Mass and Media communication career opportunities
- Top Journalism colleges in Delhi-NCR
- Skills needed to enter mass and media
- How to apply to Delhi NCR’s best private university
- Conclusion
- FAQs—Frequently Asked Questions.
What is Mass and Media communication?
Mass and media communication is one of the most prominent industries of the world. The people associated with this industry have the primary responsibility of working as the medium between ordinary people and the world. Through media like newspapers, radio, digital news, and more, the current happenings of the world reach to the public. This job is fulfilled by mass media professionials.
Latest Trends in Mass and Media Communication
Since there is high demand in the mass and media communication industry, the industry provides a wide scope to the spirited individuals.
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- Digital Journalism and Multi Media Reporting
Digital journalism is fast replacing traditional reporting. Reporters write, shoot and edit video and publish stories on websites, YouTube and social networking sites.
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- Influencer Content Marketing
The brands have now resorted to using influencers and innovative media experts to drive their content. It is also evidenced by the increase in Instagram reels, YouTube shorts, and podcasts.
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- Media AI
Artificial Intelligence is changing media content to be curated and consumed. AI applications assist with prediction analysis, automation of content, targeting audiences, as well as scriptwriting.
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- Podcasts and sound journalism
The new radio is now a podcast. The bulging demand has caused many media graduates to consider careers as podcast hosts, audio scriptwriters and audio producers.
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- AR & VR & Storytelling
It is the media houses who are experimenting on immersive journalism where the use of AR/VR can make the story writing a more engaging experience especially in the case of documentaries and social campaigns.
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- Data Journalism
Data interpretation and visualization are becoming one of the most valuable journalistic instruments. Data journalism embraces graphical, charts and analytics to support evidence behind the story.
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- Media Skills in a Cross-platform World
The employers are currently interested in hiring individuals who can edit contents on multiple platforms such as social networks, websites, videos and publications.
Why choose mass and media communication?
The reasons why the field of mass and media communication looks appealing:
- High Demand: Due to the digital world, the course has become most sought-after worldwide.
- Creative Freedom: There is freedom to use your own creativity of storytelling.
- Various Career Paths– Journalism, advertising, PR, social media etc.
- Future Prospects Opportunity to work and earn large salaries across the world.
Top courses offered in mass and media communication
Journalism and Mass Communication have become one of the busiest educational sectors in India to date with the booming rate of media and online content providers. Students with an interest in storytelling, writing, video production, or public speaking are the persons most likely to discover a very broad variety of courses that directly reflect their interests and career objectives. The following are among the best offered programs in mass and media communication:
| Course | Duration | Eligibility | Course Highlights |
|---|---|---|---|
| Bachelor of Journalism and Mass Communication (BJMC) | 3 Years | 10+2 or equivalent with English as one of the subjects. | Foundational knowledge in media, journalism, advertising, public relations, and digital communication. |
| Master of Journalism and Mass Communication (MJMC) | 2 Years | Graduation in any stream with a minimum score of 50% marks | Upskilling in journalism, media laws, communication theories, and on-site practical learning. |
| Diploma in Digital Media & Content Creation | 6 to 12 months | Working professionals | Focus on video editing, social media strategies, blogging, and digital branding. |
| PG Diploma in Advertising and Public Relations | 1 Year | Graduates from any stream | Brand management, corporate communication, campaign planning, and marketing. |
Certificate courses are also there in Radio Jockeying, TV Production, or Film Studies Short-term programs help students develop niche skills in audio-visual storytelling, anchoring, or production.
Best Mass and Media communication career opportunities
- Journalist/News Reporter: Work in news agencies,print media, online portals in covering events and politics as well as human-interest stories.
- Blogger/Content Writer – Write up articles, blogs and other online-based contents for media houses, marketing firms or your own domain.
- Public Relations Specialist-Care of the public image of a brand, the advertising liaisons with the media and are involved in making communication plans.
- Digital Marketing Executive– Manage social media campaigns, optimization of SEO, mail and analytics.
- Video Editor/Producer – Video Edit documentaries, short films, news videos, or branded content using applications such as Adobe Premier Pro and Final Cut Pro.
- Radio Jockey/Podcast Host – Be entertaining, informative, and reach out to all your listeners by being a radio jockey or even doing digital podcasts.
- Advertising Copywriter– Produce persuasive advertisement copy, slogans and advertisement messages to brands and advertising agencies.
- Media Research Analyst – Analyse audience behavior, campaign results and content trends to inform the communication strategies.
- Scriptwriter/Screenwriter/Teleplay Writer/Screen Story Writer/Story Writer/Writer – Prepare scripts for movies, and web-based TV shows, or YouTube channels.
- Social Media Manager– Develop, implement and track content strategies on Instagram, Facebook, YouTube, and LinkedIn.
Top Journalism colleges in Delhi-NCR
SGT University is the best Mass Communication university in Delhi-NCR. It offers the students practical training with superior media labs, in-house radio and television studios and live news setting productions. Along with imparting learning of the highest order, SGT University also focuses on providing realistic exposure to the students by giving them access to a large number of intern recruitments with leading media houses, production and post-production studios, and digital platforms. Having placement assistance, qualitative faculty, and frequent contact with the industry, the students can easily become successful professionals developing their careers in the sphere of journalism, advertising, PR, digital media.
Relevant skills required to enter mass and media
Surviving in the media industry without skills is just as impossible as pursuing a master’s without a bachelor’s. Verbal and written communication is essential for exchanging messages on various platforms, and excellent communication skills are required. Creativity and the power to tell tales make content alive, even more interesting, and closer. Skills like problem-solving, critical thinking, and knowledge of content analytics and SEO are essential in the market.
Additionally, one should feel comfortable using digital applications such as Photoshop, Premiere Pro, and Canva to design, edit, and create multimedia content.
How to apply to Delhi NCR’s best private university
Start your career in mass media today — apply now at SGT University.
To apply online, visit the official website of SGT University admissions.
For step-by-step guidance on admission, visit:
What is the process of getting admission at SGT University?
Conclusion
Mass and media communication is a very vibrant area that intermingles creativity, communication and technology. With media development, there are no limits to career opportunities that a professional interested in storytelling and digital innovation will encounter. The proper education and training with the help of leading institutions such as SGT University comes in handy to help you confidently start your career in this exciting and powerful field.
FAQs
1. What is the duration of BJMC at SGT University?
The general BAJMC has a duration of 3 years while BJMC Honours with research has a duration of 4 years.
2. What is the eligibility criteria for BJMC?
10+2 education or equivalent, in any stream, with a minimum score of 55% having English as one of the subjects.
3. What are the top careers in mass communication?
The top careers include journalism, public relations, advertisement, digital marketing and event management.
4. What is the average salary of BJMC graduates?
Average salary ranges from INR 3,00,000 to INR 6,00,000. For freelancers, the salary is higher.
5. Which is the best college for BJMC in Delhi-NCR?
SGT University is the best private university in Delhi-NCR for passionate students in journalism courses as the university ensures the best learning environment for students.
6. Does SGT University offer internships?
Yes, SGT University offers internships.
7. Does SGT university provide scholarships to the scholars?
Yes, the students fulfilling the scholarship criteria are eligible to avail the facility of the scholarship at SGT University.
8. Can I apply online?
Yes, you can apply at SGT University admissions.