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In traditional software testing, behavior is predictable. Consider an airline ticket booking website, for example. Customers can choose a destination. Select a departure date. And specify the return date. With…
Sales pipeline management becomes complex when companies run Marketo and Salesforce on different platforms. These powerful tools work well within their domains; Marketo handles marketing automation while Salesforce manages customer…
Salesforce Data Cloud leads the transformation of customer connections in today’s digital world. Modern consumers expect tailored experiences when they interact with brands at every touchpoint. Customers’ needs for experiences…